# Insights

Case Study: Assisted a Tech Company with AI, Design & Product Hiring Under Tight Deadlines

Assisted a Tech Company with AI, Design & Product Hiring Under Tight Deadlines

Company Background

The client is a tech company focused on developing AI-powered solutions. With high growth ambitions and increasing competition globally, they aimed to strengthen their product team by adding key experts across AI, product management, and UX design. The hiring process was personally led by the Founder and CTO, underscoring the strategic importance of these hires to the company’s future.

Hiring Goals

The company was urgently looking to fill four strategic positions to accelerate product development and innovation:

  • AI/Machine Learning Engineer focused on developing AI-driven solutions.
  • UI/UX Designer responsible for creating user-friendly and visually appealing product designs.
  • Product Manager tasked with aligning technical development with user and business needs.
  • Data Engineer responsible for building data pipelines and infrastructure to support AI models.

Challenges Faced

  • High Urgency: The client needed to onboard both hires as soon as possible within Q2.
  • Specialized & Diverse Skill Sets: The roles required a combination of technical depth, creativity, and business understanding, making them difficult to fill within the timeline.
  • Language Preference: The client expressed a preference for candidates who could speak English and Thai, further limiting the talent pool.
  • Competitive Market: The company was competing globally, with similar roles also being sought after by competitors such as Solink AI.
  • Shifting Priorities: Mid-process, the client adjusted hiring priorities, temporarily causing some uncertainty and requiring search strategy adjustments.

Solution

Second Talent supported the client through a multi-layered approach:

  • Building a Targeted Talent Pool: Sourced AI Engineers, Data Engineers, UI/UX Designers, and Product Managers with strong technical backgrounds, Thai and English language proficiency.
  • Sharing Market Insights: Delivered salary benchmarks, role prioritization advice, and hiring recommendations to stay competitive.
    Flexible Hiring Approach: Adapted the search strategy in real-time to align with shifting role priorities and hiring urgency.

Results Achieved

Second Talent successfully placed three out of the four critical roles within the tight timeline, including an AI/Machine Learning Engineer, a UI/UX Designer, and a Product Manager. The client is still actively searching for the Data Engineer role, with Second Talent continuing to support the effort through an already established and qualified talent pipeline. Despite the challenges posed by shifting priorities and a highly competitive talent market, the client was able to secure essential hires needed to drive product development forward, while remaining well-positioned to finalize the Data Engineer hire in the near future.

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    Note: This case study is intended for reference purposes.

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